Flemington, NJ – It’s a proven fact that everything is indeed bigger in Texas. And if you’re going to cap off the wild and wacky 2020 NHRA Camping World Drag Racing Series in the Lone Star state, you better be prepared for some wicked BBQ. As the Leverich Racing Top Fuel team heads to Baytown, TX for the Mopar Express Lane NHRA SpringNationals Presented by Pennzoil, they’ll receive support from fellow Nitro enthusiast John Hale and his iconic Best of Texas Barbeque Sauce brand.
While John Hale is a household name to hardcore NHRA Drag Racing fans, either as the driver of his own potent Nostalgia Fuel Funny Car or in the “Big Show” – driving 48 events under the expert guidance of Big Jim Dunn, not too many are familiar with how the Best of Texas Barbeque brand was born.
If you’re going to sell the Best of Texas Barbeque Sauce, your Nostalgia Funny Car needs to represent. Such is the case with John’s previous ride – the One Bad Texan – which terrorized drag strips from coast to coast the past few years.
It’s the typical American story, man tastes amazing, full-flavored BBQ sauce, man purchased home-based recipe, then uses his business knowledge and resources to launch a phenomenal brand. The business took flight shortly after 2010. And while the brand has evolved slightly, today – Best of Texas Barbeque Sauce is regarded by many as an exceptional, multiple-use grilled or smoked meat enhancement – adding just a touch of smoke – with a hint of spice.
The partnership for the NHRA National Event in Houston is one which has evolved for several years. As Hale and Leverich Racing’s driver Joe Morrison are both long-time Nostalgia Nitro drivers, the two have connected – either just bench racing or sharing that bond that passionate entrepreneurs equally share. The addition of Best of Texas Barbeque Sauce as a major associate marketing partner for the Leverich team’s season finale provides much needed financial backing to end the season with the good type of ‘bang’.
“As an entrepreneur, I’ve always admired the way John Hale has built the Best of Texas brand – but as a driver, I’ve been even more impressed with his passion for all things Nitro,” noted Morrison, who is entering his fourth NHRA National Event – leaving a window open to compete for the NHRA Rookie of the Year award in 2021. “Our team is learning a ton with each lap we make. And as we enter the home stretch for this topsy-turvy 2020 season, we are excited to head to Houston Raceway Park – and mingle with the passionate drag racing fans; Deep in the Heart of Texas.”
Morrison continued, “We’re extremely happy to have Best of Texas Barbeque Sauce as a member of the Leverich Racing team for our 2020 finale. John and I have become great friends, and he has been one of those “go to guys” I can count on to help guide me through my Top Fuel learning curve. I’m even more excited to show our fans following along on social media how diverse of a BBQ sauce Best of Texas can be – and if you haven’t tried it yet – you should.”
In the weeks heading up to the NHRA SpringNationals – held in fall thanks to COVID-19, Morrison will be showcasing a few of the different applications where using the same jar of Best of Texas Barbeque Sauce on steak, pulled pork, burgers, chicken and more is not only good – but gently compliments the natural flavor of meat – that is smokey and sweet – with a touch of heat.
If you’d like to learn more about Best of Texas Barbeque Sauce – and order some online through their secure online storefront, visit https://bestoftexasbbqsauce.com/order/. Make sure to follow the Leverich Racing Top Fuel Dragster Facebook Page and Joe Morrison Top Fuel Driver to see our personal demonstrations of the flexibility and diversity that Best of Texas has to offer.
